Module 8 : Offline Marketing
In this module you will learn What we mean by offline marketing. The importance of including it in any marketing strategy. The key offline marketing concepts to consider. Local or national offline marketing. Implementing these methods into your marketing strategy. The impact you could expect. The dangers of getting offline marketing wrong. 8.1 Introduction In this module, we will look at offline marketing, in other words, marketing techniques and methods that d...
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